Gerry Lane Buick GMC

Family Fairness and Legacy. At Gerry Lane Buick GMC, our friendly and knowledgeable staff is happy to help with all of your vehicle purchasing and service needs.

6615 Florida Blvd., Baton Rouge, Louisiana, 70806


Gerald Ray Lane didn't drive a new car until he was 24, and only then because he was selling it. He escaped the poverty of the Oklahoma Dust Bowl where he spent his childhood choking on dust storms so thick that day turned to night. Gerry fled to California to work in a defense plant after World War II; the day he arrived the plant closed down. That's when Gerry Lane became a car salesman. "I had no training. I had no story," he later wrote in his biography, Gerry Lane: $10 Billion Success. "All I had was the truth, so I told customers, "I'm a dumb Okie who will starve if I don't sell this car, so that's why I'll make you the best deal that can possibly be made." And the truth did set me free. I learned quickly that the car business is too mysterious to most people and to have any hope for customers to trust you is to simply tell them the truth, to treat them the way I wanted to be treated. Repeat business is all based on trust and trust is based on truth. All successful business people know this.

MON 08:00am - 08:00pm
TUE 08:00am - 08:00pm
WED 08:00am - 08:00pm
THU 08:00am - 08:00pm
FRI 08:00am - 08:00pm
SAT 08:00am - 08:00pm

Other Local Companies

Four Oaks Farm
Guaranty Bank And Trust Company
Robinson Brothers Lincoln
El Rio Grande Mexican Restaurant